Managing multiple social media accounts that are engaging, appealing and valuable can seem like an overwhelming task. Despite that, social media is an incredibly powerful tool that you should be leveraging to reach your audience, grow your brand and generate leads.
This might surprise you, but social media IS word of mouth. This is why understanding how to speak with your audience, and not talk at them is crucial. Your reputation is everything, and our goal is to maximize its potential with your online presence.
By adopting digital marketing’s best practices and pairing them with a traditional PR approach, your brand will makes strides to become prominent in a fast-moving online ecosystem.
Social Media Management
Our analytics-based strategies take the guessing game out of PR and deliver effective social road maps. We believe that there are three pillars that lead to a compelling digital PR campaign.
With access to a variety of data-collecting platforms, we analyze your brand’s audience, monitor your reach, and measure outcomes. Big data allows us to capitalize on new opportunities and determine the areas that need improvement.
Based on the research of your brand, we develop an impactful social media strategy tailored to your needs. We uncover the best channels, tones, times and tactics to distribute your message in effective fashion.
Captivating content is the backbone of a strong social media strategy. From eye-grabbing visuals to insightful blogs, we fuel your campaign with first-rate content.
Social Media Analysis
We use analytics to analyze what’s being said about your brand on social networks, how your efforts line up against those of your competitors, and where you can improve.
Post & content engagement
Mentions & social share of voice
Shares & amplification rate
Likes & applause rate